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When Passion Derails Persuasion Blind Enthusiasm and How to Get It Right There’s a fine line between enthusiasm and overexcitement. Cross it too early in a persuasive conversation, and you risk alienating the very person with whom you are trying to engage. I recently experienced this firsthand during a conversation with a representative from a blood-test-based fitness monitoring and enhancement service. What began as a promising inquiry into a potentially transformative offer

What Adventure Racing and Mountaineering Taught Me About Persuasive Communication By Daniel A. ‘Danny’ Bobrow, founder of The Persuasion...

In an age where political discourse often feels like trench warfare—entrenched, bitter, and devoid of grace—Charlie Kirk stood out, not merely for his convictions, but more so for how he communicated them. Whether you agree with his ideology or not, his approach to public dialogue offers a masterclass in persuasion, one that aligns strikingly with the tenets of The Persuasion Blueprint.

Over the past several weeks, I’ve taken a deep dive into a niche world that’s emotionally charged and in which persuasion plays a critical role: selecting a memory care facility. These initial walkthroughs aren’t just facility tours—they’re high-stakes conversations between adult children and facility personnel navigating the difficult process of finding dignified, compassionate care for a parent showing signs of cognitive decline. They’re not just looking for square footage,