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How Anger Hijacks the Brain and Sabotages Judgment It’s a provocative title, yes. It’s also a neurological truth. When we’re angry, we become cognitively impaired. Not permanently, of course but, in the heat of the moment, our brain’s ability to process information, weigh options, and make sound judgments is dramatically compromised. The Brain on Anger: A Hijacked System When anger flares, the amygdala—the almond-shaped structure deep in the brain—activates like a fire alarm.

Real-World Lessons in Persuasive Repair In the world of persuasive communication, we often focus on the opening move—the pitch, the framing, the story that captures attention. But what happens when the first impression falters? What if the initial contact is not just underwhelming, but off-putting? That’s where the true test of persuasion begins—not in the perfect delivery, but in the recovery. Recently, I had an experience that reminded me why The Persuasion Blueprint doesn’

When Passion Derails Persuasion Blind Enthusiasm and How to Get It Right There’s a fine line between enthusiasm and overexcitement. Cross it too early in a persuasive conversation, and you risk alienating the very person with whom you are trying to engage. I recently experienced this firsthand during a conversation with a representative from a blood-test-based fitness monitoring and enhancement service. What began as a promising inquiry into a potentially transformative offer

What Adventure Racing and Mountaineering Taught Me About Persuasive Communication By Daniel A. ‘Danny’ Bobrow, founder of The Persuasion...